Attribution

Confidently Scale Your Marketing With Your Fully-Custom MTA & MMM Solution.

Industry-leading companies use adtribute’s custom Multi-Touch-Attribution & Ad-Level Marketing-Mix-Modelling to maximize profitable marketing spend and minimize losses. 100% GDPR (DSGVO) compliant.

Industry-leading companies using adtribute

How adtribute’s Data Infrastructure fuels Your Attribution

Attribution

Unparalleled Accuracy

True 1st-party Tracking (Tracks 100% of User Sessions)

Deeply Integrated

Every customer interaction with your business gets tracked

Infinitely Customizable

Define relevant conversions and create your own KPIs

Future-Proof

100% GDPR (DSGVO) compliant

Ad-Level Profitability & LTVs

Make every ad dollar count by looking at the actual impact on profitability rather than just top-line revenue.

Scale profitable ads further

Our accurate ad-level profitability and customer-lifetime-value data helps you increase your marketing budgets with confidence.

Turn off unprofitable ads quicker

Identify your unprofitable ads by seeing contribution margins based on reliable and near real-time data.

View-Through Conversion-Impact down to the Ad-Level

Unlock more scalability for your top of the funnel marketing efforts. Our view-through attribution feature uses data points like PPS, discount codes & ad platform data to model the full impact of your marketing activities down to the ad level.

Fully-Custom Attribution Models

Your business is unique. Therefore the Attribution Model judging the success of your business should be, too.

Customize Touchpoint-Weights
Adjust Attribution-Windows
Compare Click- vs. Conversion-Date
Group Your Marketing Channels

Make Quicker Decisions with near real-time Data

Adjust to changes quickly and capitalize on strong performing days with our near real-time data freshness.

An icon indicating up to date data

Deeply Understand User Journeys

Gain deep insights into what makes customers convert and how their journeys look like.

Visualized User Journey Paths
Time-lag & Touchpoint-Counts
Compare Attribution Models
Analyze Individual User Journeys

Attribution Reporting

Marketing Overview

Keep track of top-level KPIs to spot Marketing Trends early.

In-depth Channel Reports

Quick-access to Channel-relevant KPIs, Segmentation & Filters.

Attribution Drill-Down

Combine countless filterable variables to generate deep insights.

Cohort Analysis

Identify LTV & CAC Data per Channel, Campaign and Ad.

Creative Analysis

See top-performing Ads & spot hidden performance patterns easily.

Custom Attribution Reports

Build your fully-custom attribution reports on top of our report library.

Marketing Overview

Keep track of top-level KPIs to spot Marketing Trends early.

In-depth Channel Reports

Quick-access to Channel-relevant KPIs, Segmentation & Filters.

Attribution Drill-Down

Combine countless filterable variables to generate deep insights into your data.

Cohort Analysis

Identify LTV & CAC Data per Channel, Campaign and Ad.

Creative Analysis

See top-performing Ads & spot hidden performance patterns easily.

Custom Attribution Reports

Build your fully-custom attribution reports on top of our report library. No code required.

Data Activation

Turn Your Attribution Data Into Action.

Chrome Extension

Improve efficiency by seamlessly showing attribution data inside Meta's ad manager.

Fuel Ad Platform AIs

Increase ad performance by fueling ad platform AIs with accurate attribution data.

Larger Retargeting Audiences

Improve retargeting ROI by sharing larger and more accurate audiences with ad platforms.

Increasing marketing efficiency

“adtribute has helped us tremendously in gaining a clear overview of our spending - improving the profitability of our marketing. Their service is always first class and you can completely rely on them. Starting over, I would enthusiastically pick adtribute again.”

Etienne Espenner

CEO at Purelei

Enabling deeper understanding of the customer journey

"The attribution system that the team at adtribute have built not only gives us more reliable and accurate tracking than out-of-the-box solutions - The customization they offer has enabled entirely new ways of understanding the buying journey of our customers."

Oliver Crockett

Senior Marketing Lead at Passion.io

Unlocking growth this custom attribution models

"adtribute has been a huge factor in our growth over the past 12 months. Their ability to build and constantly optimize our custom attribution models has helped us scale up our new customer acquisition while maintaining profitability."

Alexander Pelz

Co-Founder at Rosental

Fulfilling even the most complex data needs

"The biggest thing for us is the customizability. We run a lot of funnels and need specific dashboards for them. But no matter how complex our needs or questions have been, up until now adtribute fulfilled all our wishes, which makes it super enjoyable to work with them."

Jan Bahmann

Founder at Jan Bahmann

Making the difference with custom solutions

“adtribute elevated our ad tracking to a new level. It integrates all of our marketing channels and shows us accurate attribution data. Additionally, their ability to build custom solutions, is what makes the difference for us.”

Guido Hoermann

Manager & CTO at Rocka Nutrition

Frequently Asked Questions

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Unlock Better Data Today

Learn how industry-leading companies generate better outcomes with adtribute data. Discover how we can help you achieve the same.